애플은 세계 개발자 회의(WWDC) 2013년 행사 일정을 2013년 6월 10일부터 14일(현지 시각 기준)로 발표했다.
미 샌프란시스코 Moscone West에서 개최될 예정인 WWDC 2013은 iOS와 OSX 개발자를 위한 다양한 프로그램이 마련된다.
애플의 마케팅 수석 Philip Schiller는 소개문을 통해 '우리는 iOS와 OSX 개발자의 놀라운 사회와 WWDC 2013에서의 만남을 기대한다. 우리의 개발자는 가장 많은 생산과 수익을 올렸고, 우리는 그들이 혁신적인 새로운 애플리케이션을 만드는 데 도움이 될 소프트웨어 기술 및 개발 툴을 선보이게 되어 기쁘다.'고 밝혔다.
소프트웨어에 초점을 맞춘 WWDC 2013은 애플 iOS 수석이었던 Scott Forstall이 물러나고 Craig Federighi가 취임하고, Jonathan Ive가 디자인 총괄을 담당하면서 그 동안 애플 iOS에 공통적으로 적용되었던 skeuopmorphic 대신 '플랫' 디자인이 새롭게 적용될 것인지 주목되고 있다.
애플은 WWDC 2013을 통해 새로운 UI와 기능들이 적용된 iOS 7과 음성 인식 기능 Siri의 추가와 어플리케이션 통합이 예상되는 OSX 10.9를 공식 발표할 예정이다.
다음은 애플의 WWDC 2013 관련 보도 전문.
CUPERTINO, Calif.–(BUSINESS WIRE)–Apple® today announced that it will hold its annual Worldwide Developers Conference (WWDC) June 10 through June 14 at San Francisco’s Moscone West. At the five-day conference, developers from around the world will learn about the future of iOS and OS X®, enabling them to create incredible new apps with innovative features. WWDC will also feature more than 100 technical sessions presented by over 1,000 Apple engineers, hands-on labs to help developers integrate new technologies, as well as the popular Apple Design Awards, a showcase of the most outstanding apps available through the App Store℠ and Mac® App Store. Tickets for this year’s WWDC go on sale Thursday, April 25 at 10 a.m. PDT.
“Our developers have had the most prolific and profitable year ever, and we’re excited to show them the latest advances in software technologies and developer tools to help them create innovative new apps. We can’t wait to get new versions of iOS and OS X into their hands at WWDC.”
“We look forward to gathering at WWDC 2013 with the incredible community of iOS and OS X developers,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “Our developers have had the most prolific and profitable year ever, and we’re excited to show them the latest advances in software technologies and developer tools to help them create innovative new apps. We can’t wait to get new versions of iOS and OS X into their hands at WWDC.”
WWDC 2013 activities include:
• More than 100 technical sessions presented by Apple engineers on a wide range of topics for developing, deploying and integrating the latest iOS and OS X technologies;
• more than 1,000 Apple engineers supporting over 100 hands-on labs and events to provide developers with code-level assistance, insight into optimal development techniques and guidance on how they can make the most of iOS and OS X technologies in their apps;
• the latest innovations, features and capabilities of iOS and OS X, and how to enhance an app’s functionality, performance, quality and design;
• the opportunity to connect with thousands of fellow iOS and OS X developers from around the world—last year more than 60 countries were represented;
• engaging and inspirational lunchtime sessions with leading minds and influencers from the worlds of technology, science and entertainment; and
• Apple Design Awards which recognize iPhone®, iPad® and Mac apps that demonstrate technical excellence, innovation and outstanding design.
To purchase tickets, get updates and more information, developers can go to the WWDC website (developer.apple.com/wwdc).
Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.
NOTE TO EDITORS: For additional information visit Apple’s PR website (www.apple.com/pr), or call Apple’s Media Helpline at (408) 974-2042.
© 2013 Apple Inc. All rights reserved. Apple, the Apple logo, Mac, Mac OS, Macintosh, OS X, App Store, iPhone and iPad are trademarks of Apple. Other company and product names may be trademarks of their respective owners.
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